Exclusive Marbella villa: El Cortijo – see how we sold it with tailor-made marketing

With a long track record of impressive sales, Drumelia has made it its mission to sell exclusive Marbella villas. This brings challenges, but also untold opportunity.

READ ON to discover how we sold El Cortijo - Nagüeles in the Marbella Golden Mile, and which marketing techniques made it happen!

• 8 beds 
• 8 baths 
• 3150 M² Built 
• 34953 M² Plot 
• 29 000 000 € 

Sales challenges 

This beautiful Andalusian/Moroccan style home presented a particular challenge: the owner wanted a completely private sale with no pictures taken of it! 

The first building to ever be erected around Nagueles, the property was reformed to the owner’s liking – for example, the main house featured only 2 bedrooms. What’s more the 4-hectare property and house lay right within walking distance of the beach, something that is virtually impossible to repeat or recreate in the heart of modern Marbella.  

And yet this very special property, featuring ponds and gardens galore, failed to sell for over 8 years.  

Sales strategy 

Drumelia set out to make a perfect match between a very particular seller, a truly unique property, and a direct client of ours. As we were unable to market it online, Drumelia could only rely on its extensive database of clients across Europe.  

The property also has the possibility to be subdivided further, making it a truly singular investment gem. And another part of our sales strategy. 

Have a look at the full media campaign we created for the property: El Cortijo Media

Result 

After accepting the exclusive sales contract, Drumelia managed to sell it in 6 months! 

Drumelia will create the perfect marketing plan with outstanding materials to make your exclusive Marbella villa stand out, on the way to a sale! 

Get in touch today!